▲35PeaksInfluence Score

Score your influence

Enter a brand and a few real competitors. We measure live influence across the set: reach (the brand's own TikTok, Instagram and YouTube audience) and creator buzz (engagement on creator posts about the brand), combined into a single share-of-influence score. Every figure names its source.

Run a live influence report

Live across TikTok, Instagram and YouTube, scored across the competitive set. Handles are resolved from the brand name; add one after a brand for precision. If live data can't be sourced, the page falls back to an illustrative view and says so. The authority layer adds the full creator roster, engagement-quality scoring, and the link to revenue.

Working
Measuring influence…
Pulling reach and creator buzz across platforms. This takes 20–40 seconds.
Live

Influence

Live influence across the competitive set.

Share of influence · reach + creator buzz

Influence across the competitive set

Influence is the set-normalised average of two pillars: reach (the brand's own audience across TikTok, Instagram and YouTube) and buzz (likes + comments on creator posts naming the brand, last 90 days).

Where the brand's influence comes from

Reach vs buzz

Own audience

Reach by platform

Detail

Every brand, every number

BrandInfluenceReachTikTokInstagramYouTubeCreator buzz

Upgrade · paid

Authority layer

This free view scores reach and surface-level buzz. The authority layer adds the full creator roster behind the buzz, engagement-quality and authenticity scoring, cross-platform de-duplication, paid-vs-organic split, and the link from creator influence to revenue. Built for diligence and board reporting.

Or

Get the live report

We can run this for your full set, on a schedule, with the creators and the methodology behind every score. That is the start of the conversation 35Peaks is built for.

Start the conversation